We asked Brad Whitworth — ABC, SCMP, IABC Fellow and senior communications manager at Hitachi Vantara — about the biggest mistakes we make when it comes to internal communication. He said that one of the most common IC errors that communicators make is not customizing messages based on employees’ needs, habits and positions within the company. Here’s what he had to say:

Leave a Reply

Your email address will not be published. Required fields are marked *