What Is Content Writing? Plus 12 Tips to Take Your Content to the Next Level

When you search for “content writers” on LinkedIn, you’re bound to come across an incredibly diverse range of professionals. For instance, you’ll see some content writers create social media copy for small businesses, while others write press materials for insurance brands. You’ll also find that some content writers write long-form editorial content for glamorous magazines, while the more entrepreneurial-type write scripts for their own branded content, like podcast or video. So, what’s going on here … Are some of them lying? In fact, they’re all telling the truth. Content writing can take various forms, but in essence, it comes down…

17 Blogging Mistakes to Avoid in 2020, According to HubSpot Bloggers

Sometimes, when I tell people that I blog for a living, they roll their eyes. “That’s so easy,” they say. “You get a paycheck for sitting on the internet all day and writing. A monkey could do your job!” That’s when I roll my eyes. See, people are quick to deem blogging as a no-brainer job. But when they actually sit down to write their first couple of posts, it hits them: This is way harder than I thought. Like any person starting a new job, they mess things up. That’s okay — it happens to pretty much every new…