What Is an Enterprise Data Model? [+ Examples]

Enterprise data modeling is nothing new. This tactic has been around for years, but it is still relevant to modern businesses today. It can feel like an abstract, complex concept at times, but it is an important part of data governance, which helps manage and secure a company’s data assets. In today’s world, data security is important, as is boosting productivity and efficiency with up-to-date applications and digital processes. Enterprise data modeling can help ensure company apps and data are standardized, secure and in-line with the business mission. What is an Enterprise Data Model? Simply put, an enterprise data model…

How RevOps and the ‘Rhythm of the Business’ Drive Alignment at HubSpot

Educator and computer pioneer Alan Kay once said, “The best way to predict the future is to invent it.” If you work for a growing company, be it a startup or scale-up, you’ll know that attempting to “invent” the future isn’t a matter of waiting around for flashes of inspiration and eureka moments — rather, it requires proactive planning, excellent execution, and awesome alignment. You’ll also know that these ingredients aren’t easy to come by. Not by a long shot. That’s why I swear by a simple, unique framework to help me and my team at HubSpot prepare for the…

5 Steps to Build an Enterprise Data Strategy, Straight From an Expert

Data can be a scary word. It shouldn’t be, but it is. Mostly because people struggle with how to manage it. Many companies have reached the point where they have so much data, they don’t know where to go next. Others believe they are so small, there’s no need to invest in an enterprise data strategy. The truth is, regardless of the size of your company and the current state of your data, you will benefit from implementing a data strategy. To help you get started, we’ve enlisted the expertise of Zosia Kossowski, the group product manager for the business…