25 of the Best Form Builder Tools for 2020

You’ve heard it before — forms are the gold standard when it comes to capturing leads, learning about industry trends, doing market research, and even just getting some customer feedback. It might be one of the older methods in the book, but old is gold. Before we dive into the best form builder tools for 2020, though, let’s talk about what a form builder exactly is. With no shortage of options, the best form builder apps tend to be quite similar and user-friendly. Whether you want to make a contact form, a sign-up form, or a survey, form tools are…

How to Take a Great Selfie: 5 Selfie Tips for Mastering the Art

We all take selfies. We take solo selfies after workouts (swelfies) and couple selfies while kissing. We take selfies with dogs and selfies while driving (more on selfie safety in a bit). And we take big group selfies with friends (my favorite). You probably shot a selfie recently. Maybe earlier today. Before you strike another Blue Steel pose, take a minute to up your game and perfect your selfie skills. Here are 5 selfie tips for better digital self-portraits. 1. Face a light Lighting is 80% of the selfie game. Find the light. You need the light. You’re looking for…

6 Top YouTube Tips to Get More Views, Subscribers and Leads

It is expected that video traffic will account for 82% of all online traffic by 2022. Videos can also generate more leads. This is why if you want to continue generating leads and traffic from your marketing efforts, you need to create more videos. And the best network for this is YouTube as it has 1.9 billion monthly active users who consume 5 billion videos daily. As you can only publish videos on this network, you can be certain that your videos here will generate more engagement than on other networks. To help you get the most out of it,…

Defense Against the Dark Arts: Why Negative SEO Matters, Even if Rankings Are Unaffected

Posted by rjonesx.Negative SEO can hurt your website and your work in search, even when your rankings are unaffected by it. In this week’s Whiteboard Friday, search expert Russ Jones dives into what negative SEO is, what it can affect beyond rankings, and tips on how to fight it. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription All right, folks. Russ Jones here and I am so excited just to have the opportunity to do any kind of presentation with the title “Defense Against the Dark Arts.” I’m not going to…

Your Bookmarkable Guide to Social Media Image Sizes in 2020 [Infographic]

Whether you’re choosing a cover photo, an image to share, or any other social media image, it’s important to get the dimensions right. However, sometimes even that isn’t enough. On some platforms, your cover photo may be partially obstructed by your profile picture. On others you might find yourself with different size options for different user devices. As such, ensuring you have prepared all the correct social media image dimensions you will need can be a challenge. Take Facebook as a prime example — image size requirements can depend on the type of device it will be used on, and…

5 Ways 5G Will Impact Marketers

By the end of 2019, the four biggest U.S. cellular carriers rolled out 5G across the country. With the rollout of this new high-speed network comes a number of news articles, commercials, and promotional content explaining how 5G will dramatically change the world. Despite all the 5G hype, you might still be asking yourself, “What the heck is 5G and how will it impact my business?” What makes 5G so revolutionary? While wireless networks of the past could only really power mobile devices up to the size of a tablet, 5G will be strong enough and fast enough to smoothly…

What is Thought Leadership Marketing? A New Definition for Marketers Based on Research

You hear the term all the time. But when you ask what it means, the answers are all over the place. It’s a type of person. It’s a type of content. It’s a marketing strategy. So we teamed up with friends at Mantis Research and SurveyMonkey Audience and asked 481 marketers some questions to finally answer, once and for all, what is thought leadership? We combined the most common answers from the survey (those with 65% agreement) into this single definition for thought leadership content: “Educational content, produced by an expert or business, that identifies new trends and is supported…