Definitions for 44 Twitter Terms You Were Too Embarrassed to Ask About

This morning, when I scanned my Twitter feed, I did a few MTs and PRTs, asked a follower to TMB, and left SMH at some trolls I found, so I said BFN to Twitter. Didn’t understand what I just said? Don’t worry — that used to be gobbledygook to me, too. Twitter has become a social network with its own unique language — and rightfully so. After all, when you only have 280 characters to say what you mean, every word counts. And don’t just take our word for it. For the best engagement results, Twitter recommends keeping tweets short…

Build a Better B2B Website in 3 Steps

Today’s B2B buyers rely on digital channels through every stage of their journeys — even long after in-person sales interactions with reps. As a result, commercial organizations’ efforts to identify, nurture, and pursue opportunities “serially” — first through digital engagement via marketing, followed by a hand-off to sales for in-person interaction — is failing to support the way customers actually buy. Instead, the best companies must evolve a “parallel” commercial engine, where digital and in-person strategies complement each other at every stage of the buyer’s multi-channel journey. In other words: We have all worked hard to create for our organization…

One of the best ways to stand out from the herd of businesses in your niche is to develop a unique brand voice for your company – one that will appeal to customers and get noticed via SEO. This article will show you a few tricks to help develop a unique voice, structure your content, and turn Google’s algorithms to your advantage at the same time.

18 Funny Out-of-Office Messages to Inspire Your Own [+ Templates]

When it comes to the final days before vacation, people tend to fall into one of two camps: 1) those who watch the clock incessantly, and 2) those who are so busy before they leave, they might even forget to put up an out-of-office (OOO) email message. If you’re anything like I am, you probably fall into team two. That doesn’t leave a lot of time to get creative. But if you plan ahead, you might be able to craft some hilarity. In this post, I’ll go over what an OOO message is and share some of the best examples…

The 201 Best Instagram Captions for Every Type of Post

If you’re anything like me, you take about four minutes choosing a filter for your Instagram photo, and about four hours deciding on a caption. Worst of all, after much creative effort and advice from friends, I’m usually barely able to write a caption that goes beyond, “Had a fun day with friends!” And I’m a writer — go figure. Next time you’re contemplating a witty line of text to go with your Instagram photo, take a look at our complete list of captions that suit any mood or occasion you’ll be sharing with the world. You can also customize…

Why HubSpot is Launching a Podcast Network

We’ve built HubSpot on the belief that you earn attention by being of value. That belief is at the very heart of HubSpot’s success; creating remarkable content is what makes a remarkable brand. We’ve spent the past decade investing in educational content to help all kinds of business builders be successful. Marketing, sales, customer support, customer success, product, engineering, entrepreneurs are all helping to build and grow businesses. And, we’ve provided free education through our blogs, YouTube, Academy, and podcasts to help. With nearly 114,000 customers now using HubSpot to scale their companies, our ambitions around content have only gotten bigger….

How to Stop Procrastinating and Become a Joyful Writer [Infographic]

Whether you’re a full-time blogger or a social media marketer who’s occasionally tasked with writing social media copy, I’m willing to bet you’ve experienced the temptation to procrastinate in the middle of your writing process. Maybe you type your introductory sentence and then open Pinterest. Perhaps you finish a section of your post and then, losing steam, decide to wash your dishes, instead. Whatever it is, we’ve all been there. Writing is a tough and tedious process, and there are plenty of moments where procrastination is much more tempting than writing one more sentence. But if you’re on a tight…

What is Twitter Spaces? [+Why Marketers Should Care]

Throughout the last few months, Twitter’s been experimenting with a new feature called Twitter Spaces. And now, the highly-discussed feature is finally available to all account holders with more than 600 followers. Spaces, which allows Twitter users to listen to and participate in public audio conversations, entered its beta test shortly after the launch and $100-million valuation of the app Clubhouse — which similarly offers an audio chat room experience. Now, as Clubhouse’s user base continues to grow, and marketers begin to experiment there, many brands with solid Twitter followings are also beginning to pay more attention to the brand possibilities of…